Pure Pet FoodvsButternut Box
Pure Pet Food vs Butternut Box: same dog, two bills
For the same 15 kg adult, Pure Pet Food works out at 206 g a day versus Butternut Box’s 616 g. Both quote personalised prices after a quiz, so neither has a comparable daily bill published, checked 21 October 2026.
Pure Pet FoodChicken
206g
price after the brand’s quiz
Butternut BoxChicken
616g
price after quiz · brand says from £2 a day
Pure Pet Food: 206 grams a day, price after quiz. Butternut Box: 616 grams a day, price after quiz. 801 kcal a day for a 15 kg adult, neutered, 1–3 hours calm walks.
Estimates for healthy dogs at ideal weight. Ask your vet; weigh monthly and adjust. How we calculate
Same dog
Why are the portions so different?
The main gap is food weight, not an established price difference. Pure’s portion is weighed dry, before adding water; Butternut’s is cooked food. Fewer grams do not mean fewer calories.
Both portions use an estimated 801 kcal a day. The FEDIAF, AAHA and WSAVA methods give a range of 747–854 kcal for this dog. The calculation method explains how calories become grams.
Compare the same calorie allowance, not equal weights of dried and cooked food.
Pure Pet Food
- Type
- Dried, add water
- Calories (label)
- 3,880 kcal/kg
- Grams a day, 15 kg adult
- 206 g
- Per day
- After quiz
- Trustpilot
- 4.6 / 5
Butternut Box
- Type
- Cooked
- Calories (label)
- 1,300 kcal/kg
- Grams a day, 15 kg adult
- 616 g
- Per day
- After quiz
- Trustpilot
- 4.8 / 5 (50,814)
Bowl by bowl
Your first two months, bowl by bowl
Thirty bowls a month for the dog above; a mark shows where a new box starts. Without published box prices the month is the price per day × 30.
- PPPure Pet FoodChicken · 206 g a dayMonth 1after quizMonth 2after quiz
Each bowl: 206 g by the calories on its label. The price shows only after the brand’s quiz.
- BBButternut BoxChicken · 616 g a dayMonth 1after quizMonth 2after quiz
Each bowl: 616 g by the calories on its label. The price shows only after the brand’s quiz. The brand says plans start around £2 a day.
- NMNatures MenuCountry Hunter 80% Chicken Nuggets · 602 g a daysimilar, open priceMonth 1£117.30£3.91 × 30 daysMonth 2£117.30£3.91 × 30 days
One-time price; subscribers save 10% (1 kg), spread per day: we don’t know how the brand splits it into boxes. Checked 21 Oct 2026.
- BDBella + DukeComplete Raw Adult, Chicken · 778 g a daysimilar, with an open priceMonth 1£167.40£5.58 × 30 daysMonth 2£167.40£5.58 × 30 days
Pets at Home shelf price (500 g at Pets at Home), spread per day: we don’t know how the brand splits it into boxes. Checked 21 Oct 2026.
Some buttons are partner links: we may earn a commission if you buy.
Recipes
Are the calorie figures recipe-specific?
Pure lists Chicken with garden greens & strawberry pieces at 388 kcal per 100 g dry, before adding water. Its dehydrated format explains the smaller portion.
Butternut lists Chicken You Out, but its published 130 kcal per 100 g is an average across current recipes, not a Chicken-specific figure. Butternut says leaner meals may need larger portions, so the table is a starting comparison rather than an exact recipe match.
Pure’s figure is for its Chicken recipe; Butternut’s is a range-wide average.
| Brand | Recipe | Type | kcal/kg |
|---|---|---|---|
| Pure Pet Food | Chicken | Dried, add water | 3,880 |
| Butternut Box | Chicken | Cooked | 1,300 |
Four dogs
How does dog size change the portion?
For the 5 kg adult, estimates are 82 g of Pure or 245 g of Butternut daily. The same calorie-density difference carries through the larger-dog portions: more concentrated food means fewer grams, not less energy.
These are starting estimates, not fixed feeding instructions. Weigh your dog monthly and adjust the amount as weight changes. Ask your vet about puppy portions, especially for large-breed puppies.
Choose the dog profile first, then convert its calorie allowance using the food’s published energy figure.
- Pure Pet Food · 5 kg adultAfter quiz82 g
- Pure Pet Food · 15 kg adultAfter quiz206 g
- Pure Pet Food · 30 kg working dogAfter quiz537 g
- Pure Pet Food · 4-month puppy, 7 kgAfter quiz234 g
- Butternut Box · 5 kg adultAfter quiz245 g
- Butternut Box · 15 kg adultAfter quiz616 g
- Butternut Box · 30 kg working dogAfter quiz1,602 g
- Butternut Box · 4-month puppy, 7 kgAfter quiz699 g
| Pure Pet Food · 5 kg adult | 82 g |
|---|---|
| Pure Pet Food · 15 kg adult | 206 g |
| Pure Pet Food · 30 kg working dog | 537 g |
| Pure Pet Food · 4-month puppy, 7 kg | 234 g |
| Butternut Box · 5 kg adult | 245 g |
| Butternut Box · 15 kg adult | 616 g |
| Butternut Box · 30 kg working dog | 1,602 g |
| Butternut Box · 4-month puppy, 7 kg | 699 g |
Small to large
By the size of the dog
Adult dogs, neutered, calm walks of 1–3 hours. Where the brand shows no price, the column shows a similar brand with an open price.
| Dog | kcal a day | Pure Pet Food, grams | Pure Pet Food, price | Butternut Box, grams | Butternut Box, price | Natures Menu, price (similar, open price) |
|---|---|---|---|---|---|---|
| 5 kg | 351 | 90 g | after quiz | 270 g | after quiz | £1.71 £52/mo |
| 15 kg | 801 | 206 g | after quiz | 616 g | after quiz | £3.91 £119/mo |
| 25 kg | 1,174 | 303 g | after quiz | 903 g | after quiz | £5.73 £174/mo |
| 35 kg | 1,511 | 389 g | after quiz | 1,162 g | after quiz | £7.37 £224/mo |
Ordering
What happens when you order?
Pure says its questionnaire creates a personalised recipe or plan. Butternut’s website advertised 25% off the first 2 boxes and free next-day delivery on 21 October 2026. That is an introductory offer, not the ongoing price.
The practical contrast is add-water food versus frozen deliveries. Butternut says to use defrosted food within 7 days and opened pouches within two days in the fridge. Its help instructions also describe pausing through the account dashboard.
Compare the ongoing quote separately from the introductory offer, and plan for Butternut’s frozen deliveries.
| Pure Pet Food | Butternut Box | |
|---|---|---|
| How the plan is set | “Complete our quick questionnaire about your dog and we’ll create a perfectly personalised…” | “No commitment Tailored to them For all life stages” |
| First box | not stated on its pages | “25% off your first 2 boxes FREE next day delivery” |
| Delivery | “Choose your location Please confirm your location to ensure you see the correct products…” | “Delivered freshly frozen. Once defrosted, use within 7 days. Once opened…” |
| Storage | not stated on its pages | “Note: Our pouches stay fresh for up to two days in the fridge once opened…” |
| Pause or cancel | not stated on its pages | “You will then be taken back to your dashboard, where it will show your account is paused…” |
Owners
What do the Trustpilot scores show?
On 21 October 2026, Pure Pet Food scored 4.6 out of 5 on Trustpilot. Butternut Box scored 4.8 out of 5 from 50,814 reviews.
Those are customer-review scores, not feeding assessments or a comparison of daily costs. The Pure Pet Food review and Butternut Box review cover each brand separately.
Butternut has the higher Trustpilot score at this check; that does not settle the food or price comparison.
Which one, by situation
Which format fits your routine?
Pure fits a preference for dehydrated food that you add water to. Its Chicken page lists calories and says the recipe suits all life stages, including puppies over 8 weeks old.
Butternut fits a preference for gently cooked food, with frozen delivery and fridge storage after defrosting. It also publishes calories, though as a recipe-range average. Neither format alone establishes which will cost less for your dog.
Choose between preparation and storage routines, then compare personalised quotes for the same dog.
Pure Pet Food
you want calories on the label page, an all-life-stages recipe, dehydrated (add water) food.
Butternut Box
you want calories on the label page, gently cooked food.
Partner links
Where to check the price
- Pure Pet FoodDehydratedCheck price at Pure Pet Food (partner link, opens in a new tab)partner link
- Bella + DukeRawCheck price at Bella + Duke (partner link, opens in a new tab)partner link
- tails.comDry · WetCheck price at tails.com (partner link, opens in a new tab)partner link
Buttons open the brand’s store in a new tab. They are partner links: if you buy, this site may earn a commission at no cost to you. Order and prices on this page do not depend on it.
Questions
Pure Pet Food vs Butternut Box: short answers
Is Pure Pet Food cheaper than Butternut Box?
A lower daily cost cannot be established from these public pages. Compare both personalised quotes for the same dog, separating introductory discounts from the price that follows.
Why does Pure Pet Food need fewer grams than Butternut Box?
Pure lists 388 kcal per 100 g dry, while Butternut publishes an average of 130 kcal per 100 g. Pure’s calculated portion is weighed before adding water.
Is Pure Pet Food raw or cooked?
The Pure Chicken food compared here is dehydrated food prepared by adding water. Butternut Box is gently cooked and delivered frozen.
How much Pure Pet Food or Butternut Box does a 15 kg dog need?
For the moderately active, neutered adult used here, estimates are 206 g of Pure or 616 g of Butternut daily. These use 801 kcal a day; individual needs and Butternut recipe calories can vary.
Sources
- 1FEDIAF Nutritional Guidelines 2025europeanpetfood.org · checked 21 Oct 2026
- 2Pure Pet Food: 2026 Chickenpurepetfood.com · checked 21 Oct 2026
- 3Trustpilot: purepetfood.comuk.trustpilot.com · checked 21 Oct 2026
- 4Calorie Content of Butternut mealshelp.butternutbox.com · checked 21 Oct 2026
- 5Butternut Box: Chickenbutternutbox.com · checked 21 Oct 2026
- 6Trustpilot: butternutbox.comuk.trustpilot.com · checked 21 Oct 2026